100. BUDERENGEL AND FRIENDS
At a fast glance, the “Species Guide to San Francisco Bay Wetlands” which
could be described as classic/catastrophic, resembles the famous etchings
of British naturalist Mark Catesby. But look again and it’s apparent that
the familiar creatures are grossly mutated. When Catesby was here in the
late 18th century making his exquisite illustrations for the earliest American
natural history book, freshwater species really did live in fresh water.
Times have certainly changed, and we had better do something.
“We didn’t have much of a budget, but we knew it was important
to create something unique,” says creative director Vince
Engel. Godzilla was the inspiration lurking behind this gently
menacing poster, in which art director Mike Lee created drawings
based on traditional etching techniques. “Ned Brown-Sterns
finally put his Latin to use and named all the mutants,” Engel says.
The old English naturist would have been dismayed to encounter
a little Reithrodontomys riviventris halicoetes bicauda, a two-tailed
salt marsh harvest mouse without quivering whiskers. If we don’t
make some radical changes, all such whiskers may cease to quiver.
“The world might be in for a big surprise if we don’t take better
care of our environment,” says Engel.
Romy Ashby
BuderEngel and Friends
CREATIVE DIRECTOR: Vince Engel
ART DIRECTOR: Mike Lee
DESIGNER: Cindy Koo Peterson
COPYWRITER: Ned Brown-Sterns
CONTACT: www.buderengel.com