62. MODERN DOG
Originally created for 25 Above Water, a poster auction benefit for the
American Red Cross, this one was deemed “inappropriate” by the organizer,
although designer Robynne Raye had given fair warning of her intention
to make a political statement. Nevertheless, she says, “My poster
was censored and was pulled from the show.”
The idea came to her after hearing New Orleans Mayor Ray
Nagin make his now infamous “Pardon my French” radio address,
since quoted as many times as Churchill’s “Up with which I shall
not put.”
“I was thinking of how the residents of New Orleans felt
regarding the delayed national government reaction to all the
people suffering in the wake of Hurricane Katrina,” Raye says.
“I’m still in shock over what happened, and doing this poster was
cathartic for me. Luckily, Leif Steiner of The Hurricane Poster
Project stepped in and has agreed to sell the poster. All proceeds
will benefi t the American Red Cross.”
Needless to say, the poster is getting plenty of attention, both
negative and positive. “I think it accurately portrays the current
division under the Bush administration,” says Raye. She’s in good
company. Censored works of art always end up getting the most
attention.
Dana Rouse
Modern Dog
CREATIVE DIRECTOR, DESIGNER, COPYWRITER: Robynne Raye
CLIENT: The Hurricane Poster Project
PHOTOGRAPHERS:
CONTACT: www.moderndog.com