61. WINK
Maybe the Democratic Party should give Richard Boynton a call. His
contribution to The Hurricane Poster Project—a fundraiser for victims of Hurricane Katrina—gives people
a relatively harmless way to fulfill their Bush-bashing fantasies. “I
wanted to do something that was cathartic,” Boynton says about his voodoo
poster. And, hopefully, that emotional release will help his print raise
money for victims.
Since the voodoo doll is connected to New Orleans, it seemed
like a natural choice for the poster. The doll’s body gave Boynton
a place to highlight the flaws in the response effort with concise
bits of text and collectively express people’s frustration with
the stick of an illustrated pin. Bush was the big, easy target for
the doll’s identity, Boynton says. Unlike other officials involved in
the response effort, he’s immediately recognizable by a large audience.
Boynton doesn’t know how well the print is selling, but he’s
received praise from fellow designers, including an unprompted
phone call from Robynne Raye at Modern Dog.
Michelle Taute
Wink
CREATIVE DIRECTORS: Richard Boynton, Scott Thares
DESIGNER, ILLUSTRATOR, COPYWRITER: Boynton
CLIENT: The Hurricane Poster Project
CONTACT: www.wink-mpls.com