63. MODERN DOG
Created specifically to be auctioned off with all profits going to help the
Red Cross Hurricane relief effort, Michael Strassburger’s poster uses subtle
humor to make a serious comment on the Federal Government and
FEMA’s deplorable treatment of Hurricane Katrina’s victims.
“I was so angry and dismayed at our government’s response,”
he says, “that I couldn’t help but make a statement. Instead of lashing
out from my own position, I connected a statement to a hurricane
survivor. I wanted the statement to be at the forefront of
the poster, so I only used rough black-and-white line work to illustrate
the person and some of the surroundings to give it context.
I intentionally cropped the person below the eyes so he wasn’t an
individual as much as a symbolic person representing many. Lastly,
I put in a tiny bit of red on the water bottle as a tip-of-the-hat to
Red Cross.” Strassburger likes to employ the multi-layered effect
of double entendre in his artwork.
“On first read, the humor on this poster can be read as very
light and superficial,” he says. “With a little extra pondering, it can
be read as very sad and serious.”
Romy Ashby
Modern Dog
CREATIVE DIRECTOR, DESIGNER, COPYWRITER: Michael Strassburger
CLIENT: The Hurricane Poster Project
CONTACT: www.moderndog.com