BS: At times I feel if I was a man in the same position doing the
same work, I would be paid more money, and be more famous.
April 1965 HARPER'S BAZZAR with lenticular blinking eye pasted on newstand copies worldwide. Art Directors: Ruth Ansel, Bea Feitler; Designer: Ansel; Photographer: Richard Avedon; Model: Jean Shrimpton.
RA: I started out as a graphic designer in the 1960s at Harper’s
Bazaar magazine. At that time there were very few women to look
up to who had preceded me in the field of magazine design. Of
course, there were exceptions like Cipe Pineles and Miki Denhof.
But things don’t seem to have progressed much since then. What
I mean is here we are in 2005 and I don’t think you can name an
equal amount of really talented and deserving women with an
equal amount of men who are recognized graphic designers, heads
of their own firms, or successful CEOs in advertising. If so I’d love
to know who those women are.
BS: We think we’ve come a long way, but then when we plan conferences we have to really work at finding great women speakers.
So how do you feel about an issue of a design magazine focusing
on women? Some people didn’t think we needed an entire issue
about women.
RA: I think from time to time you do. It’s healthy to assess the landscape
and know what is happening and who is making it happen.
BS: I know you didn’t study graphic design in college, so how did
you get into the field?
RA: I got my first entry level job out of fear. Fear
and necessity. I didn’t expect my parents to
continue to support me, and it was time to get
out of the house. I had been accepted in a master’s
program for ceramic design in Ravenna,
Italy, but I never went. This story is really
shameful. I fell in love with a young lawyer
from Buffalo, N.Y., became engaged, and then
quickly broke the whole thing off. No regrets.
But it was too late for Ravenna, so bye-bye
master’s degree. Back in New York I took any
job I could get that related to art. I had skipped
around working briefly at Columbia records,
apprenticing for Erik Nitsche, where I learned
how to use a T-square and mix rubber cement
to its perfect consistency.
Boxing poster cover concept for Sept. 8, 1974, issue of NY TIMES MAGAZINE. Art Director, Designer: Ansel.
Around that time I met and eventually married the accomplished
designer Bob Gill. That lasted a nanosecond. It was then
that I began to understand there was such a thing called graphic
design and how challenging it could be. I started meeting the big
boys—George Louis, Ivan Chermayeff, Tony Palladino, Robert
Brownjohn, and the great Saul Bass. I was intimidated and very
impressed. When Bob and I divorced I went to Europe looking
for work and adventure—not in that order. After meeting Bass, I
wanted to try to break into film title design. I was always besotted
with movies. With my limited experience, I was very lucky
to be hired by a well-known designer at Studio Boggeri in Milan.
But Milan was gray, and it was one of the coldest winters ever. So
I hopped a train to Rome, looking for the sun. I found the sun but
no work at Cinecitta. How naive was that? I woke up one morning
realizing I didn’t have enough money to buy soap, I wasn’t becoming
a famous film title designer, and my Italian was lousy. But I had
a hell of a time in London, Paris, Spain, and Italy, discovering that
my adventurous spirit was alive and well.
BS: And then you got a job at Bazaar?
RA: Yes, by accident. At the time [around 1961], I confess I had no
ambition or even thought of myself as someone who could have a
career. As a young dreamer who had always loved movies and magazines,
it felt natural for me to turn to magazines as a potential
place to work. I loved Harper’s Bazaar. When I was told by former
Bazaar art director Henry Wolf—who was then art director of his
newly created Show magazine—that he didn’t have any position
open for me, I was crushed. But he then told me that Marvin Israel
at Bazaar was still looking for an assistant. So Marvin interviewed
me, saw that for the most part I had a fine arts portfolio, and hired
me. Bea Feitler was already there. There was only one place left in
the art department. I knew nothing about Marvin, but found out
afterwards that he liked the idea that my work came from an outsider’s
point of view. That I never studied graphic design appealed
to his subversive nature. I’m forever grateful.