Cover for a Mother's Day issue of THE NEW YORKER. “I’m fascinated by the idea of cloning and thought it would make an interesting image if i painted a formal portrait of a mother and child, except that the child is a clone,” says Anita Kunz.
It’s a testament to how far women illustrators have come that nearly all
those contacted for this article expressed a feeling of equality with their
male peers. While this is certainly good news for society, it threw a bit
of a wrench in my journalistic plans. After all, controversy makes better
headlines than polite admiration.
In the 15 or so years I’ve been covering the illustration field,
I’ve seen great change resulting from both cultural and economic
factors, and the kind of change that is inevitable with technological
advance. But despite the gloom and doom scenario that has
been painted for the future of illustration, today work that bears
the touch of the hand is coming back into vogue. As some doors
have closed to illustrators, others have been flung wide open to
those with entrepreneurial spirit. No longer confined to editorial
pages, book covers, and greeting cards, women’s art graces packaging,
advertisements, and animation, not to mention clothing and
a host of other products, including online boutique offerings such
as limited-edition toys, self-published books, and prints—QVC
for the hip art crowd. “There is much more opportunity today for
female illustrators to shine,” says Simone Friend, of artists’ representatives
Friend & Johnson, “especially when you see the products
that use their work: Tampax, McDonald’s, Stayfree, Dove,
United, cars, radio stations, the fashion industry, books, packaging.
It’s endless.”
Katherine Streeter, an illustrator for 15 years, did this self-promotion piece, HOMETOWN GIRL.
It wasn’t always that way. To succeed in illustration in the 19th
and early 20th centuries, a woman had to be blessed with a family
of sufficient means to provide an education that included drawing
in the curriculum. She also needed abundant talent and a fierce
drive to open doors in a world closed to those without a Y chromosome.
If she persevered, she still faced strong prejudices as to the
place of women in the workplace and the subject matter considered
appropriate for her to illustrate. Only the most fortunate and
ambitious women were able to claim any measure of success.
Today, however, talent and hard work may be enough; art
directors look for style or a certain “feel,” not at the artist’s gender.
In a complex world rife with events both tragic and ridiculous,
illustration can provide insight and a bit of distance, and act as cultural
icon. (I [heart] NY anybody?) “There is opportunity everywhere,”
asserts Barbara Nessim, who has seen great change over
her 45 years in the industry and who helped lead the digital revolution.
“One has to have a positive attitude and be open to exploring
every avenue. Change is a given and if you continue to grow with
it you will always land on your feet. The world will always need
images, and we are image makers.”