www.elephantsandants.com
Ann Donovan founded elephants & ants in 1997 to provide high-quality web and graphic design services to a distinguished clientele. “We wanted a site that showcased our interactive abilities and reflected our company spirit,” she says.

The design of the site reflects a culmination of the team’s creative experiences, tastes, and influences. Bright with rich and saturated colors, its clean architecture invites visitors to explore.

“We wanted it to be interactive, fluid, and exciting but still be search-engine friendly and usable,” says Donovan. “Thus we combined Flash, XML, and HTML to leverage the best points of each. It was challenging to get the different Flash movies to talk to each other since the site was done so modularly.”

Some of the Flash features, such as the portfolio navigation and the team area, were unique to this site and process. “It’s interesting in that all the data is driven by XML, so changes can be made fairly quickly in text files without having to go back into Flash,” explains Donovan.

“We had hoped that the site would be engaging and show our more creative side, and based on the feedback we have received, it has worked.”
Dana Rouse

elephants & ants
ART DIRECTOR: Ann Donovan
DESIGNER, DEVELOPER: Brian Elliott
CONTACT:www.elephantsandants.com