Did you know that the word taxi is the same in most languages? But only
the New York City taxi will have its 100th anniversary in 2007. No other
taxi has been more celebrated and reviled; no other has been more visible
in film and television; the NYC taxi is internationally known. Every type
of human interaction you can possibly imagine has taken place in the back
of a NYC taxi. Over 30,000 yellow taxicabs ply the streets of New York
City, and more than 60,000 cab drivers are regulated by the Taxi and
Limousine Commission.
Parsons and the Design Trust for Public Space, a nonprofit
group, invited members of the taxi industry, New York City’s taxi
regulators, and some of the nation’s finest designers to brainstorm
about changing the taxi system and the vehicle itself.
At a recent forum titled “Designing the Taxi,” T&LC Commissioner
Matthew Daus pointed out that “a taxi is not just a car; it is
as much a part of our public space as plazas and sidewalks” (he also
declared that yellow is his favorite color). “Taxis may be ubiquitous
and iconic, but they are not practical or beautiful,” said architecture
critic, Pulitzer-prize winning author, and the dean of Parsons
School of Design, Paul Goldberger.
© 2005 Antenna Design New York Inc.
Recognizing the difficulty of changing such an embedded yet problematic system,
“Designing the Taxi” moderator and culture critic Kurt Anderson asked whether it was
too blue-sky to think that the taxi world as we know it could be radically different. On
the other hand, he said, if anyone had floated the notion in 1990 that there could be a 70-
percent reduction in crime within 15 years in New York City, we’d have thought they were
crazy … so change is possible.
Suggestions from a wide range of panelists (urban, architectural and graphic designers,
taxi fleet owners, drivers, and regulators) ranged from fantastic to feasible. Harris Silver
from design firm CityStreets (a nonprofit focusing on urban transportation issues) envisioned
the “Cabsule,” a tall, narrow vehicle in which up to six passengers could sit or stand,
with automatic doors for handicapped access, a dog compartment, room for strollers, and
built-in baby seats. To ease traffic congestion, he proposed “dynamic ride-sharing,” where
the passenger could opt in or out (with financial incentives to increase the number of passengers).
A drive-in taxi stand, with a carwash and a bathroom for drivers, would also allow
hybrid-vehicle recharging, and a cashless system (pre-paid or credit card) would eliminate
robbery as a motive (obviating the need for crime-stopping bulletproof partitions, which
often cause serious injuries). Silver wants to see gender parity and health insurance for drivers;
he also designed a series of drivers’ hats to personalize the fleets.
TOP: Pentagram's Robert Brunner and Micheal Bierut propose updating the historic and beloved checker for the 21st century, "creating pride among passengers, drivers, and all New Yorkers."