www.marshabrownrestaurant.com
Culinary queen Marsha Brown tapped 160over90 to help bring her native
New Orleans cuisine to New Hope, Penn. “Marsha’s a sophisticated
restaurateur who wanted to make her own mark,” says creative director
Darryl Cilli. “When we started working with her, she had obtained
this beautiful old stone church, which now serves as her restaurant.”
160over90 focused on the South’s signature themes of decadent hospitality
and deep religious tradition.
The ornate iron work of the French Quarter weaves throughout
the site, bordering the windows and navigation. An original
typeface is based on Bible text and serves up liturgical lines:
“Just looking at the dessert menu breaks three commandments.”
160over90 carefully carried the identity through every aspect of
the restaurant, even making menus out of 150 modified hymnals.
“The project has been really successful, “ says Cilli. “She’s now
thinking of taking this concept and opening another one in San
Francisco. The design concept might have to withhold several cities.”
Expecting such a positive reaction, 160over90 purposely
saved plenty of room for expansion on the Marsha Brown site.
Alissa Walker
160over90
ART DIRECTOR: Darryl Cilli
DESIGNER: Giac Ciminello
COPYWRITER: Brendan Quinn
PHOTOGRAPHER: Steve Legato
CLIENT: Marsha Brown
CONTACT: www.160over90.com