www.beechershandmadecheese.com
Kurt Beecher Dammeier is a life-long connoisseur of cheese, driven to learn its every nuance, and he is the only artisanal cheese producer in Seattle. His shop, Beecher’s Cheese, located in the historic Pike Place Market perched above Puget Sound, is a must for food lovers. His website reflects the great specialty of his business.

“Old-fashioned dairy with a maritime flair,” is how Ann Donovan, creative director of elephants & ants, describes the look of the site. “Beecher’s Cheese was a new producer and retailer of handmade cheese,” she says. “Building an online store and providing a content-rich site would help them build customer understanding of their products and quality cheeses. We leveraged some of their existing branding and then took it to a new level. We were also influenced by the decor and setup of their retail store.”

The amount of knowledge shared here is phenomenal. “Beecher’s Library,” for example, offers a tremendous collection of articles, discussions, and links about American artisan cheese.

Visitors will find recipes and wonderful lessons in pairing and serving cheese, as well as in making their own and storing it. “The amount of information about cheese is really spectacular,” says Donovan, “and you won’t find it elsewhere online.”
Romy Ashby

Elephants & Ants
CREATIVE DIRECTOR: Ann Donovan
CLIENT: Beecher’s Cheese
CONTACT: www.elephantsandants.com