Photo: Gary Walters
Welcome to our first Web Design Annual! We’ve got a great
selection of 50 provocative, beautifully designed, functional websites.
Read all about the content strategies behind the featured
sites, and for a complete listing with links, visit our new and improved
site at www.stepinsidedesign.com.
Redesigning our site was a huge undertaking. Frankly,
I never wanted to know much about the inner workings
of developing a website—HTML vs. Flash, search engine
recognition, etc.—but I was thankful for what I learned
in this process. Just writing the brief for our website was
like working with a foreign language—I didn’t understand
the terminology and frequently misused it. Fortunately,
the web people were patient and worked closely with us to
ensure we would all be happy with the end result. It was
a long, tedious process involving many people—editors,
designers, HTML specialists, web developers, and so on.
Of course, each person was integral in this process and in
the end we got a great website—thanks, team!
In addition to featuring content previously published
in STEP, the website will have “extras.” This issue’s extras include footage shot by Hillman
Curtis, who shares the back stories behind his
“Designer Series” short film documentaries,
as well as the process for this issue’s cover design by Volume,
featured in Q&A. Curtis’ diary of his
film shoots with Stefan Sagmeister, James Victore, Paula
Scher, and Milton Glaser addresses the many lessons he
learned while working on the documentary series.
Volume cofounders Adam Brodsley and Eric Heiman
turn the tables on their Q&A. After reviewing the
interview transcript ( John Bielenberg was nice enough
to interview these guys), they were astonished at how …
umm ... inarticulate they sounded. In fact, they ran the
Q&A by some of Bielenberg’s students at Project M, who
wholeheartedly agreed. One student even commented,
“Will anyone want to read this?” Struck by the painfully
honest remarks, Brodsley and Heiman turned their Q&A
into a mission to address the mistakes they made and how
they would fix them given the opportunity to do it again
(which they basically did). It’s a hilarious (and humbling)
take on what happens when an interview goes bad.
Jude Stewart logs on with Armin Vit of Speak Up,
as well as some other noteworthy design blog founders
(Rick Poyner and Michael Bierut of Design Observer and
Adrian Hanft and Bennett Holzworth of Be A Design
Group) to discuss the complexities of creating blogs that
lure designers in. Surprisingly, site design is not
an issue. A site’s success depends on the juicy discussions.
The deadline for the STEP 100 Design
competition is drawing near—Oct. 3. Entry
forms are available on our website.
Don’t miss your chance to enter and possibly
be included in our Design 100 Annual
(March/April 2006). Judges for this
year’s competition are John Bielenberg
(C2, San Francisco), Dana Lytle (Planet
Propaganda, Madison), Terry Marks
(Terry Marks Design, Seattle), Jilly Simons
(Concrete, Chicago), and DJ Stout
(Pentagram, Austin).
I look forward to hearing from readers about our new
web presence. The site will be evolving on an ongoing
basis, so check back every couple of weeks for updates.