Emily [Potts] asked me to design this cover, because
I’m featured in the issue [see The Education of Paul Sahre: FULL CIRCLE].
Since there was no theme, I naturally started to
think in terms of illustrating the cover using issues
that were addressed in my article. Designing
something for or about yourself is never easy,
but it is always a good challenge. I did have a few
themes that I hoped might give me some objectivity:
“design education,” and the idea of coming
“full circle.”
The initial cover idea came from a photo shoot I did with Jason Fulford for an exhibition
of my students’ work, which is featured in the article. I recruited my friend, photographer
Michael Northrup, on short notice to shoot the cover. I liked this image of
the empty crit wall because it relates to the theme of education and suggested design—
or at least the crit process [top]. The holes are kind of leftover ideas. If you look at it long
enough you start thinking about all the ideas that were posted there. Each hole is a universe.
I thought we had our cover: It was moving, logical, and memorable. But it was
politely rejected as a bit vague and not instantly communicative. This surprised me initially,
but after a conversation with Emily, I understood the problems with it and began
thinking of something else.
I switched gears and started to think about my other theme—full circle. The second
round of covers I thought dealt with the theme, but in retrospect were just as vague as the
first cover [middle and right]. These were also rejected. This time, I wasn’t surprised.
I had one more shot at the cover, and time was running out. I finally arrived at this
idea while I was working on something else [see cover]. It always amazes me when that
happens. You know, you think about something intently for a while and nothing comes
to mind, then you think about something else and a solution comes out of nowhere. The
idea of a bunch of pencils stuck in the crit wall suggests many of the things that the blank
crit wall did but with some added elements, and it made the people at STEP happy, which
made me happy.