The self-published punctuation manual Type It Write was awarded a Certificate of Typographic
Excellence Award from the Type Directors Club in New York in 2004.
VOICE DESIGN
One of Australia’s smaller but no less creative states is South Australia, where Voice Design resides. Voice is located in the city of Adelaide and was established in 1999 by co-directors Scott Carslake and Anthony de Leo. The firm offers design services to a broad range of clients in the areas of corporate identity, print, environmental design, signage systems, website development, and typeface design services.
Carslake and de Leo share a passionate belief
in the development of their design thinking
and practice of visual communications. They
have set up a separate division of the company
called Voice Projects to run self-initiated studies
in design processes and client-related interests
with the aim of generating ideas that can
be fed directly into client solutions.
Commenting on what constitutes good design,
Carslake says, “Idea-driven design is the
foundation for developing effective communication
solutions, but you also need visual interest
to attract.”
De Leo adds, “Designers may move back
and forth between the idea and visual interest
many times before developing a solution that
communicates on both platforms.”
www.voicedesign.net